THE BIGGER PICTURE
Motion Graphics, Creative Direction, 3D
CLIENT: SKY
YEAR: 2023
"The Bigger Picture" took place at the "Frameless" immersive art space, a venue where content comes alive. This annual conference, hosted by Sky for its partners and investors, showcased Sky’s history of innovation and future plans. I was tasked with the art direction for two galleries. For the first gallery, I developed three distinct concepts, with the final choice inspired by Sky Glass branding. This concept utilized a visual language that narrated a story through a dynamic content landscape, with evolving visuals that interacted with the presentation, creating captivating transitions to engage the audience.
Working under a tight deadline and strict specifications, my expertise in immersive content was crucial. I designed several captivating experiences for the main gallery: a welcoming loop for guests, a vibrant intro sequence, smooth transitions highlighting Sky’s innovations, and a closing Rainforest scene. In the second gallery, I leveraged the unique layout with strategically placed mirrors to create stunning visuals from every angle. This space showcased Sky’s market leadership and diverse portfolio through a blend of 3D transitions, animations, video content, ensuring an engaging and memorable experience for all attendees.
Working under a tight deadline and strict specifications, my expertise in immersive content was crucial. I designed several captivating experiences for the main gallery: a welcoming loop for guests, a vibrant intro sequence, smooth transitions highlighting Sky’s innovations, and a closing Rainforest scene. In the second gallery, I leveraged the unique layout with strategically placed mirrors to create stunning visuals from every angle. This space showcased Sky’s market leadership and diverse portfolio through a blend of 3D transitions, animations, video content, ensuring an engaging and memorable experience for all attendees.
